Squeakers Mate Essay Example For Students

Squeakers Mate Essay Having read both stories squeakers mate by Barbara Baynton and the drovers wife by Henry Lawson I preferred the drovers wife and in this piece of writing I am going to explain why.  Both of these stories are short stories and are set in the out back in Australia in the early 20th century. One thing which could have made a different to the way each stories was written was that a drovers wife was written by a male whereas squeakers mate was written by a female. These stories considered the issues women had in that area and time. We will write a custom essay on Squeakers Mate specifically for you for only $16.38 $13.9/page Order now I preferred the plot of squeakers mate because I felt it gave out a stronger message of how women were treated. It shown emotion and made me feels involved in that emotion. I felt more sorry for the women in this story as she had done so much for this man and he had done nothing in return. She had gone from being in complete power and to having nothing. This was a turn around as the man depended on her to do everything for him as he was really lazy and after the accident she was completely dependent on him for food and water. The man completely abandon her on severaly occasions. I felt the narrative flowed better and I could understand what was happening without having to go back and read it again to understand. It gave a huge impact on me to how helpless she became and that her mate did not care for her properly, she was being put through pain. It went though extremes of control and she was left helpless, whereas she used to be in complete control. This would have been very hard for her because her personality is very organised and she likes to get everything done on time and properly so to not have control over even the smallest things would have been hard for her. I though the drovers wife as not as powerful as the message was not as strong and didnt have a great impact on me emotional for the women. I did not have as much sympathy for the characters as it was not written as well, the narrative did not flow as well so I sometimes got confused while reading it and had to go back again. In the drovers wife she had children to help her in her worries. The main characters in squeakers mate were the man and the women (mates) and the second women. The women also had a dog, which was her companion. The man was very ignorant, lazy and stupid. He did not seem to really care about his mate has when the tree fell on her he did not help she insulted her and he did not care for her properly afterwards either. All the work, which the women usually did, was left undone because the man refused to do all the work. The woman in this story is very organised, likes to get the job done, caring, and has a lot of patience. She not only has patients with her self but with her mate and seems to put up with a lot of grief. These two do not have a very good working or personal relationship together I think the women is the only one doing the work in the relationship. The womens dog is very obedient he is her only companion they have a very good relationship and even though he is a dog it seems like he understands her and what she is feeling. The dog is very protective of her for example when the other woman in the story tries to reach the water her attacks the women to protect her.in this story none of the names of the charcters are mentioned I think this is to give the effect that they are slaves of marriage because slaves are never named or it is just to make the charcters 2nd, nothing people or to make it a less personal story so we can change the situation to fit our own maybe.by not naming them you are reinforcing their lowly role. .u959d3b26a4a6b9c66fb4ec041fdf662c , .u959d3b26a4a6b9c66fb4ec041fdf662c .postImageUrl , .u959d3b26a4a6b9c66fb4ec041fdf662c .centered-text-area { min-height: 80px; position: relative; } .u959d3b26a4a6b9c66fb4ec041fdf662c , .u959d3b26a4a6b9c66fb4ec041fdf662c:hover , .u959d3b26a4a6b9c66fb4ec041fdf662c:visited , .u959d3b26a4a6b9c66fb4ec041fdf662c:active { border:0!important; } .u959d3b26a4a6b9c66fb4ec041fdf662c .clearfix:after { content: ""; display: table; clear: both; } .u959d3b26a4a6b9c66fb4ec041fdf662c { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u959d3b26a4a6b9c66fb4ec041fdf662c:active , .u959d3b26a4a6b9c66fb4ec041fdf662c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u959d3b26a4a6b9c66fb4ec041fdf662c .centered-text-area { width: 100%; position: relative ; } .u959d3b26a4a6b9c66fb4ec041fdf662c .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u959d3b26a4a6b9c66fb4ec041fdf662c .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u959d3b26a4a6b9c66fb4ec041fdf662c .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u959d3b26a4a6b9c66fb4ec041fdf662c:hover .ctaButton { background-color: #34495E!important; } .u959d3b26a4a6b9c66fb4ec041fdf662c .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u959d3b26a4a6b9c66fb4ec041fdf662c .u959d3b26a4a6b9c66fb4ec041fdf662c-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u959d3b26a4a6b9c66fb4ec041fdf662c:after { content: ""; display: block; clear: both; } READ: The final scene of 'Of Mice and Men' EssayI feel the women in the a drovers wife does not have as nice a character and I feel for the other women more. I think her situation is not quite so bad and that I have more pity for the other women. They both become dependent on their man but certainly squeakers mate is to the more extreme.  Having explored these issues I still feel squeakers mate was the better story.  In both stories the author looks at the womens place in the society, the hard and different lifestyle they have in the Australian out back. There is a lack of education and marriage situations were not very good. I believe that handled these situations better it used more emotions and stronger feelings of the grinding poverty of squeakers mate. Overall I think that squeakers mate uses better language and direct speech to show the characters feelings effectively, it uses colloquial language. This meant I could understand the atmosphere and setting better giving me a clearer idea of the characters personalities and feelings so I could understand the story better. As I have said the main reason why I thought squeakers mate was the better story was because I felt for the women more. The story used emotion much better by using extreme circumstances.

Analytical Essay Sample on Wuthering Heights by Emily Bronte

Analytical Essay Sample on Wuthering Heights by Emily Bronte The influence of childhood in its different ways, on the major characters in Emily Brontes Wuthering Heights can be seen as a pervasive theme throughout the novel. Through an exploration of the relationship between the main characters, the theme of childhoods influence is apparent. It can be said, as noted by Steve Davies, that the childhood of both protagonists Heathcliffe and Catherine, haunts them in their adult lives thus affecting their interactions with and their behavior towards other people in a negative way. However, through Brontes portrayal of Hareton and the younger Catherine, the redeeming qualities of the human spirit prevails as they overcome negative influences and memories of their childhood. They emerge at the conclusion of the novel as characters who are not haunted by their childhood and its refusal to die away, but as two people who have overcome adverse conditions in their past by seeking to improve their existence and personalities It is evident in the novel through Emily Brontes portrayal of the character of Heathcliff, that revenge which stems from Heathcliffs relationships as a child, motivates him to become vindictive throughout his adulthood. Heathcliff is introduced to the Earnshaw family upon Mr Earnshaw finding him in the streets of Liverpool, as an orphan. His introduction to the other Earnshaw family members is not well received, Heathcliff is referred to as it and is unwelcome by the Earnshaw children, Hindley and Catherine. This highlights a very unpleasant start to Heathcliffs childhood in the Earnshaw household. Heathcliff develops a particularly negative relationship with Hindley, this starts at childhood and continues into adulthood. From the day Heathcliff enters the Earnshaw house Heathcliff felt nothing but hate from Hindley, the beatings and ill treatment that Hindley instilled on him, hardened Heathcliff and he formed a similar hatred for Hindley. An example of his unpleasant relationship can be seen when Mr Earnshaw gave Heathcliff and Hindley colts, on finding that his lame, Heathcliff informs Hindley, You must exchange horses with me; I dont like mine, and if you wont I shall tell your father of the three thrashings youve given me this week, and show him my arm, which is black to the shoulder. at which Hindley, cuffs him over the ears, this argument concludes in Hindley beating Heathcliff but handing over his horse with a hateful remark, take my coltand I pray that he may break your neck. In the end Heathcliff achieves what he wants. This transcends into Heathcliffs adulthood and revenge motivates Heathcliff into returning to Wuthering Heights, as an adult to, settle my score with Hindley. He achieves this by aiding Hindleys gambling, eventually taking away his home, resulting in Hindley dying in debt thus leaving Hindleys son Hareton in Heathcliffs custody. Heathcliffs relationship with Hareton, allows Heathcliff to distinguish himself in Hareton, Hareton seemed a personification of my youth. and in some ways Heathcliff wishes him to be the kind of son he wanted but never had Id have loved the lad had he been some one else.   Even though he empathizes with Hareton, he can not treat Hareton with kindness as he can not put aside the animosity, anger, and resentment he feels, which results from Hindleys behavior towards him as a child. Though initially unwelcome by Catherine, within a short period of time Heathcliff and Catherine form a very close bond, this relationship is the only positive relationship in Heathcliffs life, he loves her unconditionally and holds Catherine in high regard. she is so immeasurably superior to them to everybody on earth This immense love for Catherine carries on into Heathcliffs adulthood. Heathcliffs departure from the Earnshaw house occurs on the evening of Catherines proposal to Edgar, he overhears her conversation with Nelly, upon hearing Catherine say, it would degrade me to marry Heathcliff , Heathcliff takes flight heartbroken. He returns to Thrushcross Grange an established gentlemen, unable to let go of this undying love for Catherine Ive fought through a bitter life since I last heard your voice, and you must forgive me, for I struggled only for you! Catherine has made him suffer by marrying Edgar. Heathcliffs vindictive nature is brought to the surface when a confrontation with Catherine mentions his plan of revenge I want you to be aware that I know you have treated me infernally infernally!and if you fancy Ill suffer unrevenged, Ill convince you of the contrary, in a very little while! Heathcliffs love for Catherine is a major motivator for his revenge on Edgar, who Heathcliff envied as a child, for taking away Catherine from him, for he thought that Catherine preferred Edgars company to his as Edgar was more refined. I wish I had light hair and fair skin, was dressed and behaved as well and had a chance of being as rich as he will be! Heathcliff returns to Thrushcross Grange, his love for Catherine still apparent which developed at childhood, cannot escape him, determined to see Catherine when he heard that she is gravely ill, upon him seeing her, he pours his heart out to her I have not broken your heart you have broken it and in breaking it , you have broken minewould you like to live with your soul in the grave? It is there last meeting before her death which took place shortly after the birth of her child the younger Catherine, this makes Heathcliff feel that the child just born has taken away his Catherine, Heathcliffs vengeful nature motivates him to revenge those who interferes with his relationship with Catherine, and his plan of revenge takes a new turn, to now involve the younger Catherine I want the triumph of seeing my descendants fairly lord of their estates; my child hiring their children to till their fathers land for wages, he does this this by manipulating the younger Catherine into falling in love with his son Linton then forcing them to marry, so upon Edgars death he gains his revenge on Edgar through taking away his daughter and his estate. Even though he revenges Edgar, for taking away his Catherine, the immense love he holds for Catherine haunts him, she is his only weakness and he cannot overcome his love for her, he dies heartbroken. The character of Catherine can be compared to Heathcliff, as she also cannot escape her childhood, and a love that initiates then and carries onto adulthood, thus affecting her relationships and interactions with other people in her life. Catherine Earnshaw was brought up in a well respected family home, as a child she was accustomed to the finer things in life, which brings about her being spoilt and mischievous, and illustration of this is the night her father returns with Heathcliff, as she had asked her father for a whip before his departure, and on his return finding that he had lost it while attending Heathcliff she spits on Heathcliff. Eventually Catherine becomes much too fond of Heathcliff, and she spends her day running away with Heathcliff, and on one certain day, they end up at Thrushcross Grange, this results in Catherine hurting her ankle, at which the Lintons keep her for five weeks , Catherine returned to Wuthering Heights a very dignified person, she becomes superficial in her materialism and all things nice, such being her new friends the Linton children, Edgar and Isabella. Her relationship with Heathcliff never completely returns to being the same, since her time away at the Lintons, but she still holds him close to her heart. As she grows into a young women she keeps up her acquaintance with Edgar Linton, as he is soft and beautiful, but compared to Heathcliff, Edgar with all his superiority, found it difficult to make an equally deep impression to Catherine. Her friendship with Edgar turns into a proposal of marriage, she consents even though she loves him for the wrong reasons, when Nelly tries to advise her he wont always be handsome and young, and may not always be rich, she replies with he is now; and I have only to do with the present'. She marries Edgar even though she is not suited to him in personality, and does not love him in the way she loves Heathcliff but as she recognizes the dishonorable elements in Heathcliffs personality, his harshness, the fact that he is not refined and could never be a gentlemen, and despite all this still loves him, she feels she can not marry him, as she can not continue to lead the life she has become accustomed to. As an adult Catherines relationship with Edgar, is overshadowed by her extreme love for Heathcliff. An example of this is when an encounter between Edgar and Heathcliff, results in Catherine announcing, Id rather see Edgar at bay than you. Catherine cannot escape her love for Heathcliff, which started at childhood and still exists in her adulthood, despite her marriage to Edgar, and in betraying her heart for her own selfish reasons, such as her love for all things fine and beautiful, she too dies heartbroken. In contrast to the characters of Heathcliff and Catherine, is Emily Brontes representation of the characters of Hareton and the younger Catherine known as Cathy. Hareton who in spite of his ill treatment by Heathcliff in his childhood, he is not motivated by revenge, but motivated to defeat Heathcliffs damaging influences, and better his character in his adulthood. And Cathy, unlike her mother, looks past the unrefined nature of Hareton, and follows her heart, in marrying him. Hareton has a fairly unstable start in childhood, shortly after his birth his mother dies and at a fairly young age he copes with the death of his father Hindley. Hareton like Heathcliff is left an orphan. With the death of his father, Hareton is left in a predicament, the sole chance for the natural heir is to allow him an opportunity of creating some interest in the creditors heart, that he may be inclined to deal leniently towards him. This results in Hareton reduced to a state of complete dependance on his fathers inveterate enemy; he lives in his own house a servant deprived of the advantage of wages. Despite living in these conditions, Hareton still holds a place in his heart for Heathcliff, an example of this is on the morning of finding of Heathcliffs body, Hareton, the most wronged, was the only one that really suffered much. He sat by the corpse all night, weepinghe pressed its hand, and kissed the sarcastic, savage, face, Hareton loves Heathcliff like a father figure despite the way he treated him. When Cathy comes to stay at Wuthering Heights, she teases Hareton, commenting on his stupidity, but only to get his attention,and despite her unfair treatment on him, he dismisses it and forms a close bond with her, Hareton improves himself by allowing her to teach him how to read, he eventually falls in love with Cathy and in doing so, he overcomes the manipulation of Heathcliff, and hence becoming a respectable young man with every thing rightfully his restored to him. Cathy had the most stable childhood in the novel Wuthering Heights, though she did not have her mother, Nelly was an adequate female role model, Cathy was accustomed to the finer things in life, and was dearly loved by her father Edgar, and she loved him equally. Her father trusted her to no one elseWuthering Heights and Mr Heathcliff did not exist for hershe was a perfect recluse; and perfectly contended. But as a curious young women she eventually, came across the house and its inhabitants, and in doing so she became part of Heathcliffs plans, she falls for Linton and his pretty looks but seeing that he was weak did not love him, and was forced into the marriage by Heathcliff. In staying at Wuthering Heights after her husbands death, she at first treats Hareton rather shamefully, laughing heartily at his failures, and disrespecting him for he was not refined as she. But as she is lonely , she soon puts aside her arrogance, when I call you stupid I dont mean anything I dont mean that I despise you. She makes friends with Hareton eventually falling for in love with him, their intimacy commenced, grew rapidly;both their minds tending to the same point one loving and desiring to esteem; and the other loving and desiring to be esteemed they contrived in the end to reach it. Despite coming from a well respected home, never seeing herself as a child marrying someone as unrefined as Hareton, falls in love with him and his generous heart thus improving her personality, in so becoming a kind young women. Here is a list of the most popular essay topics on Wuthering Heights: Polar Opposites in Wuthering Heights How Emily Bronte uses the first 3 chapters of Wuthering Heights to create foreboding Othello vs Wuthering Heights The use of setting in Wuthering Heights Discuss the importance of setting in Wuthering Heights. Examine the use of buildings, landscape, weather and the elements to reflect the nature How does Bronte Create an Appropriate Atmosphere and Background to the Events of â€Å"Wuthering Heights† in the First Movement? Characteristics of two of the main characters in Wuthering Heights The Development of Catherine and Heathcliffe’s Relationship from Chapter 7 of Wuthering Heights Quarrel in Chap. 8 of Wuthering Heights Wuthering Heights and Evil Villain

Analysis of the Effects of Modernism and Post-modernism on Management Practice Essay Example for Free

Analysis of the Effects of Modernism and Post-modernism on Management Practice Essay The concepts â€Å"modem† and â€Å"post-modern† have become common currency in intellectual debates regarding organizational theory. Within such debates, the postmodern is perceived as an epoch, a perspective, or an entirely new paradigm of thought (Callas 1999, p. 649). Such a conception of the aforementioned term stems from its rootedness in the conception of the modern. Chia (1995) notes that what distinguishes the postmodern from the modem is â€Å"a style of thinking which eschews the uncritical use of common organizational terms such as ‘organizations’, ‘individuals’, ‘environment’, ‘structure’, and ’culture’, etc† (p. These terms refer to the existence of social entities and attributes within a modernist conception of organizational cultures. The rationale behind this lies in the ontological conception of being which privileges thinking in terms of discrete phenomenal states, static attributes and sequential events. As opposed to such an ontological conception of reality, the postmodern stands as the champion of weak forms of ontology that â€Å"emphasize a transient, ephemeral and emergent reality† (Chia 1995, p. 579). If such is the case, it thereby follows that a postmodernist perspective of reality adheres to thought styles wherein reality is deemed to be continuously in flux and transformation and hence unrepresentable thereby impossible to situate within a static conception of reality. Within the sphere of organizational management, an adoption of a post-modernist perspective of reality thereby leads to a rethinking of the modern conceptions of organizations since adherence to postmodernist perspectives lead to the de-emphasis on organizations, organizational forms and organizational attributes. Such a conception of reality, however tends to emphasize the importance of local forms of organizational methods, which collectively define a social reality. In a sense, the shift from a modern to a postmodern conception of organizations thereby leads to the re-definition of existing ontological conceptions of reality that determine the various forms of intellectual priorities as well as theoretical stipulations in the study and conception of organizations. In lieu of this, this paper’s will provide a contextualization of the implications of such perspectives within organizational structures. The analysis of such will be determined through the analysis of the effects of such perspectives in relation to management practices. An example of the application of the postmodernist perspectives within the field of organizational theory is evident in the Foucauldian analysis of human resource systems. Edward Baratt (2003) notes that a Foucauldian conception of organizational structures has enabled the formation of â€Å"a conceptual architecture and a method for exploring and problematizing Human Resource Management† (p. 084). Baratt notes, a Foucauldian conception of organizations has enabled the formation of conditions wherein all members of an organization may engage in â€Å"the practice of critical truth telling† (p. 1085). The importance of such may be fully understood if one considers its effects in relation to the two dominant paradigms that dictate Human Resource Management discourse: managerialist and critical evaluative positions. Jacques (1999) notes, â€Å"Managerialist and critical evaluative positions in binary opposition to each other constitute the main sites from which we can speak academically about HRM† (p. 200). The distinction between the two positions are evident if one considers that in one line of argument has been an emphasis on the production of an enterprising subject dependent on practices designed to engage an employee’s psyche. The possibility of such lies in the formation of managerial practices that opt for the continuous subjectification of the subject [in this sense the employee]. Within such managerial practices, the subject is placed within various forms of practices of subjectification that leads to the development of different form of competencies that further lead to the continuous embeddedness of the subject within the organization. The difficulty within such a managerial method lies in its creation of a fabricated subject. The pragmatic aspect involved within such a method, however, may be traced to its ability to create productive subjects [productive employees]. As opposed to such a totalizing form of managerial methodologies, alternative arguments [of the postmodernist kind] emphasize the possibility of enabling the co-existence and interrelationships between human resource technologies of the self and other disciplinary practices specifically those situated within the grounds of technological and accounting controls (Baratt 2003, p. 1084). A popular theme of such methodologies gives emphasis on the intensification and sophistication of surveillance and control method [through technological and accounting measures]. Within these method, management methods are thereby perceived as enabling the formation that determine the relationships within the workplace by taking control of indeterminate relationships [amongst the members of the workplace] through the imposition of increase surveillance methods that â€Å"impose order on the inherently undecidables† conditions of the workplace. Such a methodology thereby adheres to a postmodernist conception of human relations and social reality as it opts to clarify the indeterminate variables within organizations through the use of â€Å"effective instruments for the formation and accumulation of knowledge-methods of observation, techniques of registration, procedures for investigation and research, apparatuses of control† (Foucault 1980, p. 102). Within such a scheme, the function of management systems [and hence of managers] lies in ensuring the maintenance of â€Å"the precarious local orchestration of material, technical and social relationships which give rise to relatively stabilized configurations† (Chia 1995, p. 601). The heads of the management of organizations, in this sense, are thereby tasked with ensuring the implementation as well as the continuous development of more efficient production practices within the surveillance scheme of management systems. Analytic evaluation schemes used in forming job evaluations will thereby be created so as to ensure the ordering of a population. Managerial positions, in this sense, may be seen as the roles that enable the implementation of the surveillance scheme that enables the continuous effectiveness of a human resource management system. In summary, the effects of the tenets of both modernism and postmodernism are evident within the workplace [or within organizational theories of management and hence management itself] as they influence the historical means of constructing the relations within the workplace. The modernist conception, which perceives reality as bound by static relations, failed to account for the indeterminate variables resulting from the complexity of power relations within the workplace. Such a complexity, however, was accounted for by a postmodernist perspective of organizations due to its recognition of the fluidity of social relations as a result of their embeddedness within the discourse of power and knowledge that define the conditions within any sphere [in this context the public sphere]. Within the field of Human Resource Management, the construction of knowledge operates through rules of classification, ordering, and distribution evident in the definitions of activities and the formation of rules of procedure, which determines a particular institution’s management discourse. The importance of postmodernist perspectives lies in its promise of the possibility of autonomy within such a predefined and hence rigid sphere. The possibility, in this sense, may be attained through enabling the co-existence and interrelationships between human resource technologies of the self and other disciplinary methods. In line with the postmodernist [specifically Foucauldian discourse], the postmodernist has thereby enabled the development of Human Resource Systems and hence Management systems that enable the formation of an understanding regarding the means in which various individuals may be formulated so as to create a system which allows the creation of objectivity amidst the grounds of subjective wills. Analysis of the Effects of Modernism and Post-modernism on Management Practice. (2017, Feb 06).

Perry Rose Case Study Essay Example | Topics and Well Written Essays - 2000 words

Perry Rose Case Study - Essay Example Additionally, a Memo will be prepared to the board advising them on whether to accept or reject the project. The study will put forth factors that a bank should consider prior advancing loans. Additionally, calculations will be utilized in order to determine whether the bank should grant the required increase in the overdraft for Gainsborough Fashions Ltd. In above connection, the Year0 Year1 Year2 Year3 Year4 year5 Year6 ?000 ?000 ?000 ?000 ?000 ?000 ?000 Equipments (500) - - - - - (100) Sales Revenue 0 450 470 470 470 470 470 (-)Less Cost Materials 0 0 126 132 132 132 132 Labour 0 0 90 94 94 94 94 Overheads 0 0 300 300 300 300 300 Add back Depreciation 0 0 120 120 120 120 120 Working Capital (180) - - - - - - Incremental cash flows 320 450 74 64 64 64 (36) (b) Calculate: (i) The project’s payback period. ... ii) The project’s net present value as at 31 December Year 0. Years Incremental cash flow Discount factor (12%) Present Value 0 (?500) 1 (?500) 1 ?450 0.893 ?401.85 2 ?74 0.797 ?58.98 3 ?64 0.712 ? 45.57 4 ?64 0.636 ? 40.70 5 ?64 0.567 ?36.29 6 (?36) 0.507 (?18.25) Net Present Value=?101.64 (c) Write a memo to the board advising on the acceptance or rejection of the project. (7 marks) Perry Rose Plc Finance Public Limited Company Bromsgrove 6th April 2013. To: The Board of Perry Rose Plc. From: Assistant Accountant of Perry Rose Plc Subject: Acceptance or Rejection of the Project The computation above indicates that the amount invested would be recovered within a very short time. This is based on the pay back period which shows that the amount invested will be recovered within a period of 1year and 4 months. Additionally, the above computations indicate that the Board of Perry Rose Plc should undertake the project because it has a positive net present value of ?101.64. Whereby , a positive net present value indicates that better returns will be derived by investing in this project (Hansen, Mowen and Guan, 2009). Therefore, I would recommend the company to undertake the project because the benefits outweigh the cost. Yours Sincerely Finance and Accounting Department 2. (a) Identify and discuss the major factors that a bank would take into account before deciding whether to grant an increase in the overdraft of a business. An overdraft involves amount of money given by bank account to the business and it should be repaid upon bank request. An overdraft provides current account holders with an opportunity to withdraw more funds than what it is already available in

Analyze one song Essay Example | Topics and Well Written Essays - 1000 words

Analyze one song - Essay Example The key is to critically analyze and determine why songs impact us the way they do. To demonstrate this point, this student will analyze the song â€Å"Always Remember Me† by Ry Cuming. The specific aspects that will closely look at involve the songs instrumentation, lyrics, and electronic production. When analyzing any given song, one needs to look at how the instrumentation employed impacts the listeners’ mood as the music fills their ears. No matter how impactful the lyrics of a song might be, it is of little use if the musical content does not work. It would be similar to a car having a perfect engine, yet no tires. This particular song has instrumentation that truly seems to place the listener into the music studio of Ry Cuming. Viorica Barbu-Iurascu reminds us that â€Å"Music is the metaphysical counterpart to everything physical† (170). Perhaps like no other media, music transcends us to another place. We can leave the world behind as our consciousness be comes completely involved with the music that is playing within us. Naturally, some musical composers accomplish this transformation to the metaphysical world better than other, but this is still the aim of the musician. Music becomes an art that must be studied and examined closely to truly appreciate its beauty. â€Å"Always Remember Me† is composed of music that represents the lyrics being sung. The musical arrangement of this song begins with a softly playing guitar. This immediately sets the tone for what is to come by providing the listener with a soothing introduction into the lyrics to come. In essence, this opening prepares all who listen to relax, settle down, and be moved by arrangement. Without this type of opening, the song would not be nearly as effective in transforming people to that metaphysical realm that Iurascu talks about. As the lyrics begin to be sung, something interesting happens. The guitar playing moves softly to the background. When lyrics are not being sung, the guitar once again becomes the centerpiece and gradually becomes louder. Reflecting upon this, the author feels that Cuming has done an effective job at using the instrumentation to be a focal point of the song. Whereas most songs rely on the lyrics and the rhyming of such words, this particular artist seems to be more focused on allowing the guitar to speak to the listener. The softly playing melody really rocks most who listen into a new arena and a new realm of thinking. It is almost as if the old adage ‘forget all of your troubles for the moment’ rings true with this song. The music has a way of comforting and soothing the soul. The arrangement does not ‘jar’ the listener awake, rather it allows them to sit back and really be metamorphosed into another place and time. It is common to want to analyze the lyrics in a song. We seem to be obsessed with trying to understand what the artist is trying to say through his or her music. Analyzing m usical lyrics, however, must go deeper than merely just trying to understand what the words mean. As Katrina McFerran writes, â€Å"Lyrics are not simple statements of information; they are creative and multifaceted expressions of experience† (38). So, as one seeks to analyze the lyrics of any given song, they must move beyond simply trying to ‘understand’ what the words mean and move into the realm of experiencing what moved the artist to write the words in the

Harry Potter Essay Example for Free

Harry Potter Essay Harry Potter is a series of seven novels written by the British author J. K. Rowling. The books is the chronicle adventures of awizard, Harry Potter, and his friends Ronald Weasley and Hermione Granger, all of whom are students at Hogwarts School. The main story concerns Harrys quest to overcome the Dark wizard Lord Voldemort, whose aims are to become immortal, conquer the wizarding world and destroy all those who stand in his way, especially Harry Potter. Since the release of the first novel Harry Potter and the Philosophers Stone on 30 June 1997 and the last on July 2007, the books have gained immense popularity, commercial success worldwide As of June 2011, the book series has sold about 450 million copies, making it the best-selling book series in history, and has been translated into 67 languages. The last four books consecutively set records as the fastest-selling books in history. Question 1: To what extent was the Harry Potter series simply a loss leader for the hypermarkets? Harry Potter simply a loss leader for the hypermarkets because it’s just a marketing strategy which was used to gain enormous market share of the Harry Potter books with the acceptance of millions dollars loss. Question 2: Should such price cutting be outlawed or regulated to protect smaller retailers? Price cutting should be regulated to not only protect smaller retailer but also prevent market from many consequences such as leading to loss profit and price war, cheapen a brand, etc when price cutting is not controlled. Question 3: Bookstores in Kuala Lumpur withdrew the book in protest. Was their reaction justified? The action of bookstore in Kuala Lumpur withdrawing seventh Harry Potter in protest is justified because it protects their own benefit from being loss and claiming their objection attitude toward the loss leader strategy of other giant retailer.

Acid Rain and Its Effects on the Biosphere :: Geology

Acid Rain and Its Effects on the Biosphere Introduction: Acid Rain: whenever I conjure up images of acid rain I always allude to huge, boiling-red raindrops falling from mean purple clouds on a path destined for destruction. I can see them spiraling down uncontrollably in fireballs of rage to the earth; it becomes very apparent. Perhaps my imagination has gotten the better of me here, but acid rain is definitely no sweetheart. Actually, acid rain looks like any other rain. Believe it or not, it does not have flaming tales on the end of it, but it can produce some serious risks to the world as we know it. These are pH testers. Formed high in the clouds where sulfur dioxide and nitrogen oxides combine with oxygen and water, acid rain has a devastating ability to kill off aquatic systems, vegetation, animals, etc. The definition of acid rain is the deposition of acidic components in rain, fog, snow, and sleet. Regular rain has a pH that is slightly acidic at 5.6, but what makes one worry are the places like Washington, D.C., which possesses rain readings of 4.2 to 4.4 on the pH scale. Acid rain is mainly composed of Sulfuric Oxide (SO2) and Nitrous Oxide, which are common air pollutants from big industries, 70% of which are electric utility plants. If one views the amount pH levels of various areas around the nation it is easy to see that there is a problem, especially when a 4.0 pH level can drive many fish to die. Certainly acid rain has a great deal of negative effects on the geosphere, atmosphere, and hydrosphere. But maybe the most important system for us to observe as scientist is the biosphere. The biosphere with out a doubt is the most visible of the systems on our planet. The reason it is so easy to monitor is because it is all around us. We see trees and their growth, animals running around, and fields of grass with cows grazing. We are the biosphere and therefore we can and will see the changes. If there is something wrong and we don’t have a pH scale to measure, we will sense it through the living environment around us. Trees and Vegetation: One of the most serious effects of acid rain can be traced to trees and the soil they grow from.

Incarceration Essay

There has been a lot of discussion regarding the prison population in the United States but little efforts have been engaged in regard to the transformations observed in the composition of the jail population. The law enforcement agents are under obligation by the federal, state, and local authorities to arrest and confine individuals who are criminal suspects. It is the duty of our judicial system to imprison individuals who are crime convicts. The confinement that is imposed on individuals whether prior to or after conviction is what is referred to as incarceration. Any person irrespective of race, color, sex, and age is subject to incarceration at least in theory according to the constitution. Studies have however continued to show increasing imbalance in our penal institutions as more African Americans and Hispanics continue to account to a slightly larger percentage in comparison to the whites. This paper shall present an analysis of the structural inequality as observed in the judicial system within the United States. Structural Inequality: Structural inequality is something that is affecting virtually all societies around the world. This phenomenon however does not stem from the variations amongst individuals as generally thought, but it can be attributed to the meanings and values that individuals hold in regard to these variations. These values and meanings become systemized and thus the foundation of inequality in our society. The society becomes stratified based on differences between the individuals. This leads to a hierarchical society where prejudicial values and attitudes are developed which affects the views held by the different categories of individuals (Bartels-Ellis, 2010). The US is among the world’s most leading jailers with a rating of 750 imprisonments in every 100,000 individuals (Williams, 2009). The prison population is however disproportional with African Americans and the Hispanics and other minority groups accounting for a larger percentage compared to the majority whites. It is estimated that over 60% of the prison population is from the minority groups. The imbalance in the incarcerated population has been attributed to the war against drugs that has gained momentum in the recent past. This has had a toll on the minority groups though studies have continued to indicate that drug use is also a significant phenomenon amongst the whites. The judicial system has therefore been accused of racist discrimination when it comes to matters of fair and effective judgment (Williams, 2009). Racial Bias in the Judicial System: Racial inequalities have been observed when it comes to judicial matters in the United States. There are great variations in the incarceration of different racial groups that make up the population of the US (Martel, 2008). Studies have continued to reveal the unending trend of disparities in the criminal justice system as revealed by the United States Census Bureau in 2000. According to the Bureau, there is un-proportional representation in the incarceration within the US penal institutions which happens to favor the whites. As of the year 2000, out of close to 2 million adult prisoners, 63% were from the minority groups including the African Americans and Latinos. Such disparities are in contravention of the general population as it has been established that the minority groups account for only 25% of the general population (Human Rights Watch, 2002). Statistics: According to Families Against Mandatory Minimums (FAMM), in every twenty blacks aged over 18, one is likely to be in prison whereas for the whites, the imprisonment rate is put at one in every 180 individuals. The African Americans and the Hispanics comprise of about 2/3 of the prison population. As of the year 2001, African American males and Hispanic males had a higher chance of being imprisoned compared to the whites. The blacks had a 32. 2% chance; Hispanics 17. 2% chance; whereas the whites had a 6% chance. In the year 2003, African American prisoners accounted for a larger portion of those serving a term of more than one year at 44% of the prison population followed by the whites at 35% whereas the Hispanics accounted for the remaining 19% (Families Against Mandatory Minimums Foundation, 2010).

Functionalist, Conflict, and Interaction Perspectives on Mass Media Essay

It is hard to imagine that just one theoretical view can make clear the many ways that individuals relate with media and technology. Technology covers a wide range from simplistic to complicate. Media is everywhere we look and on every gadget we own. This paper will take a look at mass media from the functionalist, conflict, and interaction perspectives. You can look at a variety of theories and you will find studies and scholars that agree and those who disagree. A sociological approach in functionalism is the reflection of the relationship among the functions of less significant parts and the functions of the total. From the functionalist perspective there has been a problem from the start. The problem is the failure to identify and come up with a definition for the actual function of mass media. Also it has been problematic to define what role the mass media plays in various cultures and sub cultures (Mendelshon, H. (1974). From the start a functionalist breakdown comes with a profound handicap. According to the functionalist perspective the media is a marketing product and entertaining, it is socializing individuals, teaching norms, morals, and philosophies to future groups. Media also keeps individuals in touch with cultural standards in the time if happenings of nationwide importance. The functionalist perspective sees the media as teaching what is virtuous and appropriate (Gamson, Croteau, Hoynes, and Sasson (1992). The media has four essential functions for society: surveying the environment to give reports and information; relaying replies to this information; amusing; and transmitting traditions to upcoming generations. Advertisements are always shown before movies; it also appears on public transportation and on highway billboards. There is virtual gaming that allows one to talk to friends on social networks. Technology gives individuals and groups innovative and more stimulating ways to stay amused. Some sociologist affirm that this level of media experience hints to narcotizing dysfunction, a word that defines when persons are excessively overcome with media feedback that they begin to ignore it. Functionalism has gotten criticism for neglecting the harmful functions of an event such as divorce. Critics also say that the perspective justifies the status quo and satisfaction on the part of society’s individuals. Functionalism does not support individuals in taking a lively position in altering their social environment even if this change could be for the better. Functionalism sees vigorous social change as unwelcome since each part of society will recompense naturally for any troubles that may come to pass. Conflict theorists see social conflict among any groups in which it is probable for disparity exists: racial, gender, religious, political, economic, and so on. Conflict theorists claim that disparate groups more often than not have contradictory standards and agendas, causing them to vie in opposition to each other. This steady rivalry between groups is the foundation for the constantly shifting nature of society. Looking at the conflict perspective mass communications study has time after time recognized the major force that the media can have in determining a communal outlook about a certain matter, such as conflict. The media repeatedly helps decide what the public sees the subject, its causes and penalty, whether it is important, and what to assume about it (Reuben, R. C. (2009). The media can have a very influential role in fueling fires when it comes to certain issues like racism and other social injustices. Conflict like functionalism has been defined in many different ways. When it come to mass media the same can be said. Conflict can also be measured at  the individual point and at the group point. Although conflict is regularly important to those involved, it may not always be noticed by the media. The disagreement has got to be remarkable to the picky viewers of the media. According to the conflict perspective a main emphasis is the variance of avenues to media and technology exemplified in the digital world. Conflict theorist concentrate on who reigns the media, and how the media endorses the norms of the upper-middle-class white Americans while lessening the existence of the lower class especially minorities. Some conflict theorist’s propose that the way media is created causes an uneven political arena. Candidates with the most monies available can buy the most media exposure, trash talk their competition, and take full advantage of their visual existence. Now days cameras capture our activities and viewers can find people over their cell phones. Social scientists take the idea of the surveillance society so seriously that there is an entire journal devoted to its study, Surveillance and Society (library.queensu.ca). Influential individuals and social organizations carry much of the say so about what technology is out, when and where it is released and what kind of media is accessible for intake. This is a form of gate keeping. Deciding what story will make the headlines of the front page. Deciding which movie is playing on the screens at the local movie theater. Deciding what movies and pictures will be released and which ones will not. All of these decisions are usually made by people of high standings. No one in the lower classes has any say so in these types of decisions. Critics of the conflict perspective tip to its excessively harmful view of society. The theory in the end attributes compassionate pains, unselfishness, democratic state, civil rights, and other constructive aspects of society to capitalistic designs to have power over the groups, not to natural wellbeing in maintaining society and social order. The symbolic interactionist perspective, also known as symbolic  interactionism, directs sociologists to believe the symbols and details of everyday life, what these symbols mean, and how people interact with each other. Although symbolic interactionism goes back to Max Weber’s claim that individuals act by they way the see their understanding of the meaning of their world, the American philosopher George H. Mead (1863–1931) introduced this perspective to American sociology in the 1920s (Vissing, Y. 2011). The interactions perspective of sociology sees society as a product of everyday social interactions of individuals. Symbolic interactionists also study how people use symbols to create meaning (Vissing, Y. 2011). According to this theory technology may act as a symbol for many individuals. What kind of computer you have, the kind of vehicle you own, if individuals are able to purchase the newest products; this works as a social meter of affluence and rank. Media can generate and spread symbols that become the way we understand our society. Theorist at work on the interactionist perspective concentrate on this social creation of actuality. This process keeps going and people individually generate and comprehend reality. Social media sites inspire individuals to check in and give particulars of their day with online social networks, companies can then with no trouble endorse their merchandises on these sites. Then suddenly you are bombarded with ads of places you have been. What started out as a symbol of popularity and prestige now endorses consumerism of games and fandom. Every website and every game that is played has advertisements that the viewer must watch in order to continue on. This is very similar with the conflict theory. Sociologists differentiate the mass media from other social associations because for this realm it is a must to have an audience. The audience could be a secondary group assembled in a great theater, or it may be a main group, such as a husband and wife watching the newest movie release at home. Possession is becoming very compacted. There is a trend toward sort of a monopoly. There can be found a few of global organizations that dominate the  publishing, broadcasting, and the ï ¬ lm industries (Croteau and Hoynes 2000). Some individuals reason that the government ought to control media absorption once again. The government takes more of a â€Å"hands-off† approach. If this approach continues the trend will continue and the media leaders will continue to grow. Critics assert that symbolic interactionism leaves out the macro level of social interpretation, which is the big picture. Symbolic interactionists could fail to see the bigger problems of society by concentrating too closely on the small issues. The perspective also gets criticism for denial of the influence of social forces and institutions on individual connections. The amount of individuals in the world who have admittance to an assortment of media keeps growing. Additionally, the total of time individuals squander taking in media as well continues to enlarge. With all the new technology that is available most people are always connected to something that has media readily available twenty four hours a day, seven days a week.  Each viewpoint interprets the position of the mass media in a special way and for this reason each theory is expected to have an effect on the views of individuals that are a piece of the society in individual behaviors. As a functionalist are to be expected to view the program choices of a news group decision maker who knowingly makes the choice to pass over a pessimistic account regarding one of its supporting companies as a not taking sides action intended to lessen likely discord in the union and maybe the community. As an interactionist, would be paying attention to how the results might influence the everyday rela tions among the members of the business or even among the business and members of the community may be concerned. On the other hand, a conflict theorist is to be expected to observe this as one of the negative functions of the mass media like Gatekeeping. For that explanation conflict theory explains why news media may stay away from negative stories about their sponsors of their new show and big advertisers in their newspapers. This makes is evident when television networks that are making big dollar amounts for promotion from corporations’ like Nike and other material goods makers are hesitant to  broadcast negative media about these companies. Conflict theorist categorize the identical dilemma at the neighboring point everyplace city reporters will not present bad reviews on certain products like franchise restaurants or other local businesses since the bulk of their financial support comes from the paid advertising of these and other businesses. While media has an impact on society, society has an impact on the media. In fact, with the inventions of such websites and social networks like Facebook and many others individuals in society with this access are just as influential. These social networks have allowed individuals to more and more capable to put forth weight in the other sociological institutions including the mass media. The conflict theory can sometimes see the community as neither here nor there by screening it as just submissively overcome to the forces of the free market, interactionism can lead us into more understanding of how the amplified discussion connections linking character and civilization seeing how the media is very personal to most. We have seen that there can be some slight similarities connecting the social theories of Functionalism, Interactionism and Conflict Theory. They however disagree somewhat significantly with each other. Mostly depending on what theory a person decides to agree with their view and opinions about the media and other social institutions will vary quite a bit. Just because one individual may view the media with the Conflict lens does not mean that the Functionalism and Interactionism does not make very valid points that can be used to enhance our understanding. Full understanding will not be attained from one theory and it is unlikely that everyone will ever agree on just one theory. The understanding that we have gained is that the media truly has an impact on individuals, cultures, society, and mass communications. It is not just at a local level but at a global level. By studying these theories we can gain insight and understand about each point of view. Each ones has a contribution t o share. References: Croteau, David; Hoynes, William, Media society: industries, images, audiences, 2003 Fine, G., & Kleinman, S. (1979). Rethinking Subculture: An Interactionist Analysis. American Journal of Sociology, (1). 1. Gamson, William A.; Croteau, David; Hoynes, William; Sasson, Theodore. In: Annual Review of Sociology, 1/1/1992, Vol. 18, p. 373-393; Library.queensu.ca, Retrieved from: http://library.queensu.ca/ojs/index.php/surveillance-and-society/about/editorialPolicies Mendelsohn, H. (1974). BEHAVIORISM, FUNCTIONALISM, AND MASS COMMUNICATIONS POLICY. Public Opinion Quarterly, 38(3), 379. Reuben, R. C. (2009). MEDIA AND CONFLICT THEORY: AN INTERDISCIPLINARY OVERVIEW: THE IMPACT OF NEWS COVERAGE ON CONFLICT: TOWARD GREATER UNDERSTANDING. Marquette Law Review, 9345. Vissing, Y. (2011) Introduction to Sociology. San Diego, CA: Bridgepoint Education, Inc.

Social Media Insights How to Drill Into Data to Find Actionable Ideas

Social Media Insights How to Drill Into Data to Find Actionable Ideas Having the right data is important for social media success. However, even the best data in the world is useless if you dont know what it all means. In order to unlock the power of your analytics, you need to know how to extract useful social media insights from them. In this post, you’ll learn how to: How to interpret the data you’ve found and get actual meaning from it. How to explain the numbers and more to a client or team. How to update your social media tactics based on the insights you’ve found. By the time youre done, youll know how to better analyze the performance of your social media content, and understand how to create more of what works. What Are Social Media Insights (And Why Do They Matter)? The term social media insights can mean different things to different people. For our purposes, though, well define social media insights as the actionable takeaways you produce from analyzing your social media data. In this post, well walk through a retroactive process thatll allow you to analyze past content, figure out what made it successful (or not), and better understand what to do (or not do) in the future. Get it right, and youll be able to fine-tune your copy and imagery to best connect with your audience. How to Drill Into Data To Extract Powerful Social Media InsightsBefore You Continue, Download Your Social Media Insight Analysis Template Before you can extract insights from your social media marketing data, it helps to have somewhere to record it all. Thats exactly what you can do with this free template, making it easier to narrow down what, exactly, led each post to perform as well (or maybe even not so well). Start By Finding Your Top-Performing Posts The first part of determining insights into your social media channels involves determining your top posts. Top posts can be found in a number of different ways but it all depends on what the overarching goals of your channels are. For example, if your goal was to drive engagements, you’d be looking for the posts with the most likes, shares, and comments. However, if you’re looking for posts with the most clicks to your website, you’d be tracking link clicks via each social channel’s in-app analytics or an external tool like Google Analytics. Facebook To find the analytics data for your top Facebook posts, go to your business page and select Insights: From there, go to Posts: In your Posts section, scroll down to All Posts Published, and there you’ll be able to see the different metrics for each one of your posts: Twitter To find analytics data for your top Twitter posts, go to your account, click on your profile picture and in the drop-down menu select Analytics: Then in the menu bar, select Tweets: That screen will show you all of the engagement data, and impressions that your tweets have generated for the past 28 days, as well as allowing you to see the top tweets you’ve sent in that time period: Instagram To find the analytics for your Instagram post, click the bar graph in the top right-hand corner of your Instagram profile. Note that you won’t see that bar graph unless you have an Instagram business profile: Once you’re in the Analytics section, scroll down to Posts, and then click on See More: The analytics for your Instagram profile is a bit different because you need to click on each individual post to see its engagement metrics: Pinterest To find the analytics for your Pinterest pins, you’re once again going to need a Pinterest business account. Once that is set, go to the upper left-hand corner and select Analytics.  Then select Your Pinterest Profile: The nice thing about Pinterest is that your top pins are all located in one place. Just scroll down your screen to see them all: LinkedIn LinkedIn is a lot like Pinterest, in the fact that your top post analytics are all located in one place. Go to your page and click on Manage Page: From manage page, select Analytics. In your analytics page, the first thing that surfaces is the Updates section. All of your post data is located there, including: Impressions Clicks Interactions Engagement rate To see a more detailed view, click on the post update: Google+ Finding data for your Google+ posts is possible. It just might not be obvious where you need to look (at first, at least). If you’re working with a Google+ profile, check out this detailed article from SteadyDemand, which will walk you through the process of gathering the data you need. Bonus Tip: Track Social Metrics Automatically In As a heads up, makes gathering social media data easy! With built-in Social Analytics, you can plan, publish, and measure every post in one place. Here's how it works:With Social Engagement Reports, you’ll be able to see your engagement data in one place! And we’ll categorize all your top posts for you. Recommended Reading: Know the Success Of Your Social Engagement With the Newest Analytics Report In Your *Favorite* Marketing Calendar Develop Your Post Analysis Process Once you've gathered your data and found the top posts you'll analyze, you'll need a repeatable process for uncovering social media insights. This essentially means knowing which questions to ask to figure out what caused content to perform as well as it did. Try following this graphic below: By asking each of these questions as you analyze each post, you'll start to identify patterns impacting post performance. You'll be able to record a lot of this data in the downloadable template included in this post (which we'll cover in more detail in a little bit). How  Does Voice and Tone Impact Social Media Post Performance? What you say and how you say it on social media is essential for ensuring your posts convey your messages the way you want them to be felt. So, how exactly does your choice of verbiage and emotional sentiment impact audience engagement, and how can you determine its effect on post performance? Recommended Reading: The Best Social Media Copywriting Guide to Be a Social Media Word Ninja Does Your Post Have a Positive or Negative Sentiment? Are you trying to lift up your followers or inform them of some bad news? The sentiment your message sends can affect the interactions you receive from your audience. Being able to track what types of tones they are responding to is a great way to determine what types of posts you should be sending. Here is an example of a post with a positive tone: https://twitter.com//status/877549014153138178 And here's an example that elicits more negative emotions: When #SEO and #Content go to couples therapy, things get a little ugly. Not all marriages are perfect. https://t.co/iuFNYhGrGp pic.twitter.com/xYEt9OPeIs Conductor (@Conductor) June 27, 2017   Are You Post Questions Open Or Closed Ended? Are you encouraging discussion with your social media messages or closing them off and creating a more informational style post? Often times you’ll see more engagement with open-ended questions  because it gives your audience a chance to respond back to you, instead of just acknowledging they saw the message. Here is an example of an open-ended social media post: Are you ready to run? We want to know who is participating in the Fargo Marathon this week? What events are you doing?... Posted by Hilton Garden Inn Fargo on  Wednesday, May 17, 2017 Here is an example of a more closed ended social media post: For your chance to win a FREE night stay, head over to our sister property's page and check them out! #teamRaymond #freenightstay #nationalpetday Posted by Hilton Garden Inn Fargo on  Tuesday, April 11, 2017 How Long Is Your Post Copy? Depending on the social channel you’re working with, the length of your post could affect the interaction your audience has with it. The optimal length post  will vary per channel (and could even vary by industry, or even your specific business and audience), but here is a whole list  to help you get started. Recommended Reading: How to Write for Social Media to Create the Best Posts Did Your Post Incorporate Hashtags? Hashtags can have a powerful impact on how far your posts reach. If you use hashtags on networks that don't support them well, though, they could actually negatively impact your post performance. For some networks to connect to followers, you need to have a lot of hashtags, while for other networks having any hashtags can actually cause a decrease in content views. For example, Facebook should be a hashtag free zone. Why? According to Crazy Egg, hashtags are meant to help users search out information on a subject. Facebook users control that already because they are choosing who and want they want to see in their newsfeeds. Instagram on the other hand, should be full of hashtags. Why? Because according to that same Crazy Egg post, to find and interact with content, you want to see you have to search for it. Hashtags make your content searchable. Should You Be Using Emojis? No one can say that emojis aren’t fun. These tiny little pictures are changing the way we communicate, one keyboard at a time. What channel you should be using emojis on is difficult to determine, as they can sometimes come across as unprofessional. Not to mention emojis, and their meanings are not always as black and white as they may seem. Social Media Today broke down when to use emojis and what they mean on  their blog. An example of a hashtag style emoji. there arent enough words of gratitude i can offer that even begin to explain what this world did for me #HarryPotter20 pic.twitter.com/mTXOcCBwBb Meghan Rienks (@MeghanRienks) June 26, 2017 An example of a standard use case for emojis.Into the fog ☠Ã¯ ¸ Ã°Å¸Å¡â€"☠Ã¯ ¸  A post shared by Jeff Sheldon (@ugmonk) on Jun 26, 2017 at 6:58am PDT Are You Creating Broadcast Or Discussion Posts? The final element we'll focus on are broadcast posts versus  discussion posts. Broadcast posts are posts that are designed to promote your brand or business. They usually sound more like ads and focus mainly on what you can do for your followers. As Rich Mcelaney put it in this blog post for BrassCycle: â€Å"Imagine having a conversation with someone (and we all know people like this) where you ask, â€Å"How are you?† and they launch into an in-depth explanation of every moment of their life since you last saw them. They don't take a breath. If you try to interject with a story of your own, you can see them simply waiting until you stop talking so they can continue.† Discussion posts are  specifically developed to create conversations with your followers. They create conversations that allow your followers to interject and control more of the conversation, which creates a more trustworthy atmosphere. A broadcast post will look something like this. â€Å"Without a song or a dance what are we†, think about it! Or just come to theREP to see Mamma Mia, Performances start Friday, July 7 and goes until Sunday, August 13. Get your tickets today: http://bit.ly/2qMQx4 Posted by Capital Repertory Theatre on  Monday, June 26, 2017 While a discussion post will look more like this. Introducing a new Twitter emoji celebrating the 20th anniversary of Harry Potter and the Philosophers Stone! #HarryPotter20 pic.twitter.com/9fNo1R9E5J Pottermore (@pottermore) June 26, 2017 Are You Posting At The Right Time? The next section of metrics that you can focus on involves time. What time your posts go out determines how many people in your audience will see it. Obviously, there are times that certain social channels are more active. Those prime times can be found in this blog post, that has been backed by over 16 studies. It’s also important to post your social media messages on the right day. By posting at optimum days and times you’re able to maximize the views that your messages will receive. The more eyeballs you have on a post, the more likely you are to create the engagement and or link clicks you need. Recommended Reading: What 20 Studies Say About the Best Times to Post on Social Media Are Images And Video Adding Engagement To Your Social Media Messages? The next set of attributes that you’re going to want to record focuses on the different types of media that you’ll have for your posts. Visuals like videos and images are becoming a major key to successful social media posts  which was outlined by Hubspot earlier this year. Image and Video Colors The psychology of color plays a much more important role than you might think. Saying things like â€Å"red makes people angry† or â€Å"blue creates feelings of calm† are not necessarily accurate because everyone’s personal experiences are different, therefore colors will evoke different emotions in all people. However, according to SnapHelp, 90% of instant decisions  are made on color. They say that audiences are more susceptible to color based on how they think it fits a product. So the colors you choose for your social media channels can have an effect on your audience because they are looking to see if your color scheme fits your brand. For example, we’re used to seeing bright, electric colors in Disney photos and images because the park is always alive and going. People are never sad at Disney world and their color scheme fits that brand perception. Memorable Dining Experiences | Walt Disney World From holding court with royalty to good old-fashioned family gatherings, a Grand Adventure to Walt Disney World serves up memorable dining experiences for both you and your grandkids! Learn more - http://di.sn/61818l3UT Posted by Walt Disney World on Thursday, June 8, 2017 Recommended Reading: The Know-It-All Guide to Color Psychology In Marketing + The Best Hex Chart Video Subtitles This next metric focuses on video alone. With more and more videos starting automatically as people scroll through social media, a lot of people are opting to have their sound off. But if you audience member can’t hear what your video says you’re suddenly missing out on a potential customer. This is where subtitles are coming into play. According to Media Cause, about 82% of social media video views are watched without sound,  making subtitles vital. Take Tasty  for example. I’m willing to bet you’ve seen one of their recipe videos at least once. The unique thing about those videos and one of the reasons they’re so successful is because they have captions that walk you through the whole recipe. You don’t have to turn the sound on to get the message. Fidget Spinner Cookies Feeling stressed? Make these fidget spinner cookies so you can spin AND eat the stress away 😉! FULL RECIPE: http://bzfd.it/2s4juqZ Posted by Tasty on Tuesday, June 13, 2017 Video Length The second metric that is focused solely on video is the length of your videos. Channels are optimized for certain video and lengths and some will even limit how long videos can be. For example, videos on Instagram need to be under a minute. Not to mention, videos are now being viewed more often on mobile devices and according to social media today, you have less than two seconds  to grab the attention of your viewer. So the number of interactions you have per video can be traced back to how long your video is. Recommended Reading: How to Do Facebook Video Marketing the Right Way How to Get Started With Twitter Video Marketing How to Make a Video Content Marketing Strategy That Will Engage Your Audience Measure Interactions With Your Audience The final metric that you’re going to be recording on your template are interactions with your audience on your posts. Giving your audience a real response from your social team makes them feel valued because they know you saw their comments. You’re showing them that their voice matters to you. That’s why I tweet a Diet Coke all the time; they respond to me and make me feel special. And who doesn’t like being special? Recommended Reading: 30 Social Media Engagement Tactics That Will Boost Shares And Conversions You’ve Collected The Data, Now You Need A Place To Record It And Your Insights. The Social Media Insights Document that you downloaded earlier will help create the report that you can show to your bosses or your clients. Open your social media insights report and each of your social media channels: In the process that we demonstrated earlier, find your top post and take a screenshot to insert into your report: From there record the likes, comments, shares (if applicable), reach and engagement that your post received: Then you can record the language  insights we touched on earlier including, tone, post length, the number of hashtags, and emoji use: The last section of numerical data that you’re going to record in your post is on times your post went out and media types that you used: The final part of your chart is a summary section. This is the space where you’ll be able to layout in two to three sentences what all that numerical data means to you clients or bosses. For example, in this post, we can conclude that because the post when out at 11 am on a Monday and had a personal note in its tone, it caused people to click on the link at least 16 times: You’re going to repeat the same process for top three posts on every channel as well as the lowest engagement post. The reason you should include your lowest performing post is that you don’t want to make your boss or client think that everything is perfect. By showing the posts that need some work you’re able to determine what needs improvement and continue to grow your strategy. Recommended Reading: How to Create a Social Media Strategy (With 3 Steps And a Template) Let’s Wrap This Up With all the knowledge you have now, you’ll be able to take the numerical data you’ve gathered and make it digestible for your clients and your boss. Not to mention you’ll learn how to adjust your social media strategy based on the conclusions you reach.

Topic about Drugs Essay Example | Topics and Well Written Essays - 250 words

Topic about Drugs - Essay Example Some causes of drug abuse among people are such like lack of self control, acute physical or mental disability, to deal with physical or emotional problems in the work, home or in relationships, which stresses the affected individual. These causes of drugs abuse comes from the failure of a person to alleviate a condition in their mind which is resultant from the relationships with his colleagues. On the other hand, drug abuse can result from the family influence where a family has a history of using drugs, peer pressure, mental illness as well as misuse of prescribed drugs by patients (Kinlock, OGrady and Hanlon 265). The effect of drug abuse can be broadly divided into three parts in the categories of health of the individual, societal effects which reflect the impact on the social institutions and the relationships and family. In terms of health, the drug abusers deteriorate in their physical and their mental abilities and may be incapacitated to do various things, socially drug abuse causes constraints in financial terms and commotion in institutions like schools and work and in family, drugs threaten and cause family breakups (Kinlock, OGrady and Hanlon

Concept of Transnational Companies Essay Example | Topics and Well Written Essays - 1750 words

Concept of Transnational Companies - Essay Example This essay will focus on transnational corporations and how they are operated for the benefits of a few individuals who enjoy great monopoly. The essay will then portray the fact that, the transnational corporations have a lot of to do with benefiting a small group of people who operate these businesses. Additionally, this current class of people will be scrutinized and the methodologies they have applied so as to have power over the economic aspect of the market-that of making sure that they do not center on one state, but many nations. The fact that a great percentage of persons find themselves making purchases of goods produced by the transnational companies will be analyzed as well as the reasons behind transnational corporations claim a great percentage in the global economy. Finally, the ‘transactional class’- that controls the trade in the economy in the view of Teivainen & Patomaki (2004, pp.34) - will be scrutinized to assess if it really controls the major sour ces of production, to their benefit. Letto-Gillies (2012, pp.261) attests to the proposition that transnational corporations are operated for the benefits of a few individuals who enjoy great monopoly. ... ional corporations are monitored and controlled by a specific group of persons who are powerful and want to manipulate all the exiting opportunities to benefit themselves from the huge amounts of profits existent in the these business transactions (Synott, 2004, pp.108). On another point of view, Sklair (2011, pp.25) also indicates that the transnational corporations have a lot of to do with benefiting a small group of people who operate these businesses. Their major aim is to get the best the out of the entire business dealings. The power of the transnational systems, however, is way being overshadowed a definite class of persons whose major aim is to influence the entire situation. A group of independent capitalist systems are the sole owners of the capital system. Many changes have taken place in the international economy, in such a way that the traditionalist point of view that a particular state controls the corporations. Sklair (2011, pp.27) argues that the current class of peo ple can arguably be referred to as the major beneficiaries of the transnational corporations. Major reasons behind the existence of this class of people are to amass as much profit as possible from the entire business. These groups of people endeavor to ensure that the new class of people are always at par with the new developments in the global society and devise new measures of controlling the new developments in the country. In the recent years, these groups of individuals have been managed to control trade in the global arena (Dicken, 2003, pp.76). This class of persons has managed to control trade through regulating the forces of the market, the processes that allow thriving of the trade as well as the practices. In essence, this is to say that the regulation of the markets revolves